Target brings Finnish design to American homes
Vallila Interior, a renowned Finnish textile design company, has launched its Vallila Collection on US retail giant Target’s online store.
The collection features eight Vallila designs, which have got their inspiration from the street corners of Helsinki and Finnish forests. Vallilas’s textile collections are designed in Finland.
Vallila Interior is a family‐owned Finnish textile, rug and wallpaper design company based in Helsinki, Finland. Vallila was established in 1935 and it began designing print fabrics in the mid‐60s. Vallila’s collections are designed by in‐house designers Tanja Orsjoki, Matleena Issakainen, Riina Kuikka and Saara Kurkela.
Target Corporation is an American retailing company, founded in 1902 and it is the second-largest discount retailer in the United States.
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