young people in sauna
 Sauna and food by a lake – Finns have good reason to be happy. Image: Visit Tampere / Laura Vanzo

Finland is the happiest country in the world, again

The Global Happiness Report has ranked Finland in first place for the second year in a row.

Published by the UN Sustainable Development Solutions Network, the report ranked 156 countries by happiness levels, assessing factors such as life expectancy, social support and corruption.

The top five was rounded out by Denmark, Norway, Iceland and the Netherlands.

The news comes on the heels of Visit Finland’s Rent a Finn campaign, which invites people from around the world to experience first-hand how to live in harmony with nature and self like a Finn.

“The Rent a Finn campaign is in response to the global travel trend of living like a local, which is all about sharing genuine experiences with ordinary people,” said Heli Jimenez, senior director of international marketing at Business Finland.

“Pure nature is a part of life in Finland. We go outdoors in any weather, let our babies nap outside and spend a great deal of time in nature in general,” she continued.

The International Day of Happiness is celebrated on 20 March.

Finns have something to smile about.

Finns have something to smile about. Image: Keksi/Team Finland

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