July 18, 2014

Venuu solves venue problems

Behind the scenes at Venuu: Mari Luukkainen (up left), Jenni Lauren, Jasu Koponen, Jussi Virtanen, Jerome Saarinen (down left), Sami Kukkonen, Vesa Laakso sekä Emil Sågfors
Behind the scenes at Venuu: Mari Luukkainen (up left), Jenni Lauren, Jasu Koponen, Jussi Virtanen, Jerome Saarinen (down left), Sami Kukkonen, Vesa Laakso sekä Emil Sågfors
Teemu Granström

The Helsinki-based startup company Venuu is an online service for discovering event venues. It assists event planners in finding a suitable location for parties and meetings, for example. Behind the scenes at Venuu is a young and enthusiastic eight-person team.

A few years ago, two students, Jasu Koponen and Jerome Saarinen, organised lunchtime discos at Aalto University to which they invited their fellow students to dance for an hour in the middle of the day.

“We often had trouble finding a suitable venue for the disco. We noticed that the same problem exists on a larger scale: finding any type of venue through online searches and contacting people about them was a slow and tedious process,” Koponen says.

In April 2013, the pair decided to establish a website to address the problem. The result was Venuu, which functions as a link between the venue and the person looking for one. Koponen describes the service as the Airbnb of event planning, where people can tailor their searches according to their needs and also discover less visible venues.

Today, Venuu’s roster includes close to 700 venues mainly in the Helsinki and Turku area. New locations are sought constantly and Koponen also has his sights set on the global markets – maybe even later this year.

“So far our focus is still on Finland. Our goal is to create a service platform so good that it can be adapted to almost any country or city. Our vision is to make Venuu a more extensive global service,” says Koponen.

According to him, foreign investors have already given the Venuu concept the green light in preliminary negotiations. It shows that the problem of finding suitable venues for events is a universal one.

Jasu Koponen tells us how Venuu helps people find venues for their events:

Text: Jenna Vehviläinen

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