November 18, 2020

DAILY BRIEF: Cleaner construction, spirits award, marketing, wood and glass industry

Different coloured chunks of construction material
Betolar wants to eliminate cement in the construction industry with its geopolymer-based, low carbon construction materials.

All the daily Finnish business news that works: Betolar, Altia, Roister Marketing, Markkinointi Akatemia, Raute, Lumon and StealthCase make headlines.

Altia wins a significant spirits recognition, Finnish marketing agencies are acquired, Raute delivers new technology in North America, Betolar receives funding, Lumon wins a big order in Canada, and StealthCase’s Antenna Glass innovation is awarded.

Altia named ISC’s Vodka Producer of the Year

A bottle of Koskenkorva vodka next to a cup and limes

Finnish alcoholic beverage company Altia has been recognised as the Vodka Producer of the Year in the International Spirits Challenge (ISC) 2020. One of the most respected competitions in the spirits industry, ISC is based on blind tastings by a panel of experienced industry professionals, with over 1 700 entries from nearly 70 countries participating every year. The award attests to Altia’s product development work and high-quality production at its environmentally-friendly Koskenkorva distillery, as well as to the quality of the Finnish barley and groundwater used in the production.


Finnish marketing agencies join forces with Generaxion

Two men looking at a computer in an office

Finnish marketing agencies Roister Marketing and Markkinointi Akatemia, as well as its WordPress office Aucor, have been acquired by Nordic group Generaxion. The agencies offer Generaxion synergies in its service offering, from more traditional media marketing to digital transformation solutions, and increases its customer base in Finland to some 2 200 businesses of all sizes. Generaxion has 10 offices in Denmark, Finland and Sweden, where it has grown through acquisitions and plans to actively hire new staff in the coming years.

Roister Marketing

Raute delivers new panel repairing technology in US

Illustration of a panel repair station

Raute has received orders for its new state-of-the-art panel repairing technology from two customers in the North American plywood industry. To be delivered by the end of 2021, the orders comprise Raute’s panel repair stations and a panel repairing line. Automatic panel repairing technology increases the cost efficiency of plywood production, ensures the final quality of the panels is more uniform and makes it easier to control the various panel grades.


Betolar raises EUR 2 million

Construction site

Finnish material technology startup Betolar has raised two million euros in a funding round led by Finnish deep tech fund Voima Ventures and joined by Taaleri Sijoitus and Valve Ventures. Betolar’s scalable AI-powered alternative construction material production process can reduce carbon emissions by up to 80 per cent compared to traditional cement. The process also reduces the need for virgin raw materials by utilising industrial side streams. Having piloted its solutions with various industrial partners in Finland, Sweden and Estonia, the startup is eyeing the Asian market in the longer term. It will use the funding to start commercialising the product for global markets.


Lumon wins big balcony glass deal in Canada

Glassed balcony with chairs and table

Finnish family company Lumon’s Canadian subsidiary has won a significant contract for balcony glass installations in two new tower buildings in Vancouver. The order, worth millions of euros for Lumon, marks the company’s first glass installation project for residential towers exceeding 100 metres. The news follows on the heels of Lumon’s decision to invest in its production in Canada.


Finnish data-friendly glass woos judges in UK

Man sitting on chair and looking at mobile phone

Antenna Glass, a mobile data-friendly glass developed by Finland’s StealthCase, has been named the most innovative solution at the Glass Focus Awards 2020. The pioneering product allows wireless signals to pass through windows unattenuated. Read more about the awarded innovation in our article by clicking the headline.

Pihla Group

Looking for more good news? Subscribe to our newsletter