June 7, 2017

Singa lands funding for its all-digital karaoke

Singa turns any time and place into a karaoke party.
Singa turns any time and place into a karaoke party.

Finnish startup Singa has closed a 1.75 million-euro funding round, led by Initial Capital with participation from Tamares Holdings, Superhero Capital, Reaktor Ventures and Tekes.

According to the company, the money will go towards a go-to-market push into new markets and scaling operations. The aim is to make Singa a household name, synonymous with karaoke and singing.

Singa is an all-digital karaoke service that enables singing on any device both for consumers and for any venue providing a stage.

“Karaoke has not changed since the 1990s,” says CEO and co-founder Atte Hujanen in a press release. “This is one of those stories where you have a market that, at face value, seems unsexy but represents a huge opportunity flying under the radar of most people. Singa is digitising and redefining an entire industry, striking at something that people already love to do – singing.”

Shakeeb Alireza, a partner at the UK-based Initial Capital, believes that Singa’s combination of business and direct-to-consumer offerings is “truly powerful”.

“They’re uniquely positioned to become the leading player in a very deep niche with significant untapped potential,” Alireza notes.

This latest round brings the total raised by Singa to over 2.65 million euros.