Russian Rebound Mobile sets its headquarters in Helsinki
Rebound Mobile, a mobile marketing agency based in Russia, moves its headquarters to Helsinki to help the thriving gaming industry in Finland to access the complex markets in Russia, China and Japan.
By bringing in their expertise in local markets and networks, the founders Timur Kulbaev and Evgenii Bykov believe that the gaming industry in Finland could find commercial success in mobile marketing in the East just as it has in the West.
Rebound Mobile‘s goal is to facilitate the process of reaching complex markets, most of which are in Asia, to the western mobile companies. The company helps marketers with strategy, market analysis, vendors and creatives by sharing their local experience and best practices, thus easing and speeding up the market penetration.
“Finland is a perfect fit not only because it’s located kind of between East and West, but also due to the density of mobile companies, like Rovio, Supercell and Fingersoft. Chances are the next mobile star will rise here and we want to be there when it happens,” Kulbaev says.