September 11, 2017

Papu Design takes baby steps in Asia

Each Papu collection has a story behind it, and now the tales are spreading to Asia.
Each Papu collection has a story behind it, and now the tales are spreading to Asia.
Papu Design

Finnish clothing brand Papu Design is currently hosting its own pop up shop in Japanese department store Shinjukun Isetan.

The pop up shop will be up and running for a total of two weeks, until 19 September. The shop showcases Papu’s autumn collection known as BEYOND / before.

The over a century-old Shinjukun Isetan is one of the largest department stores in the world.

“It’s excellent to be able to tap into the Japanese market this way,” says Papu CEO Jussi Kurkela in a press release.

Papu Design, founded in 2012, has more than 100 resellers internationally. To learn more about the company, read our feature from 2015 here.

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