Nokia Here makes public transport smarter worldwide
Here, the map division of Finnish telecommunications giant Nokia, has joined forces with partners from the public and private sector to form the Open Mobile Ticketing Alliance (OMTA). OMTA will make the use of public transport easier around the world.
The new service provided by Here and its partners will allow people to buy public transit tickets from a single app on their mobile devices in cities worldwide. Especially tourists are the target audience of the joint project.
The OMTA provides a cloud-based, standardised mobile ticketing service which enables the users to quickly find the cheapest ticket fares and the fastest routes in every city partnering with the OMTA. The service makes the purchase of paper-based tickets from machines or drivers redundant. The users have to register only once with the service and can then travel in all public transportation systems that support the OMTA. The service works in the same way in all participating cities.
Here’s partners in the project are Scheidt & Bachmann, Thales and Verifone Mobile Money.