September 21, 2015

Metsä Board shows its winning influence at Pro Carton ECMA Awards

Showcasing Metsä Board’s Simcote, Fazer Alku New Mill cereal box was the recipient of this year’s coveted Sustainability Award.
Showcasing Metsä Board’s Simcote, Fazer Alku New Mill cereal box was the recipient of this year’s coveted Sustainability Award.
Fazer Mill & Mixes

A total of four cartons utilising Finnish paper and pulp company Metsä Board’s products have won at the 2015 Pro Carton ECMA Awards.

Among these was the top honour of the Sustainability Award, for Fazer Alku New Mill’s cereal box. Utilising Metsä Board’s Simcote, the box was recognised for its “design and convenience as well as the high cartonboard ratio that makes the pack ideal for recycling.”

This award takes on extra significance, with the sustainability of cartonboard the focus of this year’s ECMA Awards.

Metsä Board’s Carta Elega is also used to create the winner of the Beauty & Cosmetics category, Müller Soft Star Tissue Duchesse pack, as well as the Healthcare & Pharmaceuticals category frontrunner, Hoffman La Roche’s Multipack for Clinical Trials.

Meanwhile, the winner of the Beverages award was Eckes-Granini’s YO Syrup Carton Sleeve, with the design printed on Metsä Board’s Carta Solida.

The awards were presented at a gala event in Bucharest.

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