November 30, 2017

Slush through the lens

The show is on! Huoratron got everyone tuned in for what was coming.
The show is on! Huoratron got everyone tuned in for what was coming.
Roni Rekomaa

#Slush17! We all know photos tell more than a thousand words. Here you go, our augmented 2D report from Slush day one.

The conference kicked off with former US president Al Gore addressing the audience – which was abundant. “My purpose is to recruit you to be part of the solution to the climate crisis,” he said. No doubt most of Slush was already on board.

The conference kicked off with former US vice president Al Gore addressing the audience – which was abundant. “My purpose is to recruit you to be part of the solution to the climate crisis,” he said. No doubt most of Slush was already on board.

Roni Rekomaa
Varjo’s ‘human eye-resolution’ VR technology was tested in public for the first time in history, and the people testing it were nothing less than royals. Just before Prince Daniel from Sweden (pictured), Britain’s Prince William has a go at the headset.

Varjo’s ‘human eye-resolution’ VR technology was tested in public for the first time in history, and the people given that honour were nothing less than royals. Just before Prince Daniel from Sweden (pictured), Britain’s Prince William had a go at the headset.

Roni Rekomaa
Varjo CMO Jussi Mäkinen kept his cool under pretty extreme circumstances: dealing with the two princes. “This technology is the best in the world, so it deserves the best possible start,” Mäkinen says.

Varjo CMO Jussi Mäkinen (left) kept his cool under pretty extreme circumstances: dealing with the two princes. “This technology is the best in the world, so it deserves the best possible start,” Mäkinen says.

Roni Rekomaa
Investors, partners, companies, employers, employees... You name it. Slush is about pitching and finding the right connections who happen to share the same passion.

Investors, partners, companies, employers, employees… You name it. Slush is about pitching and finding the right connections who happen to share the same passion.

Roni Rekomaa
All the buzz making you feel nauseous? Finnish Naava’s smart green wall helps Slush-visitors find some fresh air. Can you spot the squirrel?

All the buzz making you feel nauseous? Finnish Naava’s smart green wall helps Slush-visitors find some fresh air. Can you spot the squirrel?

Roni Rekomaa
Lauri Luotola (left) and Noora Kykkänen from Kaiku Health tell that the company is attending Slush particularly to attract new team members. Kaiku Health has doubled its workforce in 12 months, and next year they want to grow from 20 to 40. “Here’s where we find brilliant coders and big data experts.”

Lauri Luotola (left) and Noora Kykkänen from Kaiku Health tell that the company is attending Slush particularly to attract new team members. Kaiku Health has doubled its workforce in 12 months, and next year they want to grow from 20 to 40. “Here’s where we find brilliant coders and big data experts.”

Roni Rekomaa
Framery just recently bagged The Internationalisation Awards of the President of the Republic, and now the firm provides Slush attendees with quiet spaces for meetings and interviews. “We’ve got almost 70 booths here for two days, so it’s a big deal for our brand awareness,” marketing manages Martina Santanen notes.

Framery just recently bagged The Internationalisation Awards of the President of the Republic, and now the firm provides Slush attendees with quiet spaces for meetings and interviews. “We’ve got almost 70 booths here for two days, so it’s a big deal for our brand awareness,” marketing manager Martina Santanen notes.

Roni Rekomaa
Slush owes a lot to its volunteers. Kaisa Kuitunen and Aava Harju work at the cloakroom and the coffee and water station as part of their school course. Their studies at a Helsinki Upper Secondary School focus on international business. “We’re learning a lot here and seeing all sorts of relevant things,” they say.

Slush owes a lot to its volunteers. Kaisa Kuitunen and Aava Harju work at the cloakroom and the coffee and water station as part of their school course. Their studies at a Helsinki Upper Secondary School focus on international business. “We’re learning a lot here and seeing all sorts of relevant things,” they say.

Roni Rekomaa

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