October 13, 2017

Deeptale adds reality to Japanese Moomin Valley

Deeptale’s CEO Tero Pänkäläinen celebrates with Finpro’s senior advisors Kimmo Ojuva (left) and Marko Salonen (right).
Deeptale’s CEO Tero Pänkäläinen celebrates with Finpro’s senior advisors Kimmo Ojuva (left) and Marko Salonen (right).
Finpro

Japanese investment bank Fintech Global Incorporated (FGI) has chosen Deeptale as the winner of the Moomin Valley theme park hackathon.

FGI is currently building up a Moomin Valley theme park and a public recreation area called Metsä Village in Hanno-city in the outskirts of Tokyo. The company plans to use AR and VR technologies in the park, and to find suitable partners, Finpro and Industryhack organised a hackathon for Finnish AR/VR companies.

According to FGI, Deeptale’s concept called Moomin reflections was “very novel and fits easily into the current park design”. The plan is to perfect the idea together with the company and later incorporate it into the park.

The winning idea is built around a reflecting pool. Visitors looking into the water will not see a reflection of themselves but a transformation into one of the Moomin characters.

Robert Hirst, chairman at FGI, says the high level of presentations and originality of idea made it very difficult to choose a winner.

“The competition was very close and we did like a number of the other presentations,” he tells. “We will be getting back to other companies over the next week or so with our thoughts on their presentations and ideas about how we might incorporate some of those too.”

More than one million visitors are expected to visit the Moomin Valley theme park every year.

Good News from Finland is published by Finnfacts, which is part of Finpro.

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