Gugguu wants the perfect fit

March 22, 2017

If the shops don’t sell what you’d want to buy, it might be a good idea to try and do it yourself. Case in point: the two sisters behind the kids clothing brand Gugguu managed to create a whole community based on their distinctive design and sustainable production.

One poncho to unwind us all

March 8, 2017

Finnish Jouten towel ponchos are practicality, sustainability and comfort sewn into the one outfit. The most important ingredient is a laid-back, feel-good mood.

Lindström strengthens its presence in the UK

March 3, 2017

Lindström has acquired United Services, in a move which doubles the Finnish textile service company’s customer base in the UK.

We Started This: Second-hand, first choice

February 20, 2017

Not everyone believed in Sara Nyyssölä’s business pitch when she announced her idea of buying and selling pre-worn clothes. Now, she and her team have proven the doubters wrong.

Finnish shoe brand hits shelves in the US

February 8, 2017

Shoe designer Terhi Pölkki has started collaborating with the lifestyle store chain Anthropologie, which is a part of the multinational clothing corporation Urban Outfitters.

Reima clothes kids in the US

January 30, 2017

The Finnish children’s outerwear brand Reima is launching in the US this year, and Lapland will play a pivotal role in its coming consumer campaign.

Marimekko takes over almost all of Europe

January 27, 2017

Finnish design company Marimekko has extended its e-commerce to 16 new countries in Europe, which means its products can now be purchased in nearly all of Europe.

TEIJA is all about detail

January 23, 2017

The London-based Finnish designer Teija Eilola has been away from her birthland for almost two decades, yet still carries and spreads the Nordic spirit in her fashion.

Finlayson to open dozens of shops in China

January 13, 2017

In addition to concept stores and shop-in-shops, the license agreement opens the door to hundreds of other stores for Finlayson.

Tinder meets Airbnb with fashion app Ivalo

December 13, 2016

Fashion is a three trillion-US dollar global market which is dominated by major brands. But if you are looking for something more individual, Finnish startup Ivalo has found a way to bring new designers straight to your fingertips.

Confidence begins from the bottom for The Other Danish Guy

October 19, 2016

A burning sensation in your buttocks doesn’t generally tend to lead to pleasant things. For The Other Danish Guy, it did – but only after a good recovery.