Nokia has announced a new version of Ovi Maps for its smartphones that includes walk and drive navigation at no extra cost.
The new version includes among others car and pedestrian navigation features, such as turn-by-turn voice guidance for 74 countries, in 46 languages and detailed maps for more than 180 countries.
– The large-scale availability of free-of-charge mobile phone navigation offerings using high-quality map data will be a game changer for the navigation industry, said Thilo Koslowski, Vice President Automotive and Vehicle ICT at Gartner.
– Such offerings will accelerate the mass market adoption for navigation solutions and shift innovation focus to location-based services that go beyond traditional routing benefits.
According to Nokia, removing the costs associated with navigation for drivers and pedestrians allows the company to activate a massive user base to which it can offer new location features, content and services. This is part of Nokia's strategy to lead the market in mobile maps, navigation and location-based services.
From March 2010, new Nokia GPS-enabled smartphones will include the new version of Ovi Maps.